Blog

How to Create Research-Backed Personas to Drive Enrollment [+ Free Persona Templates]

Man researching personas to increase enrollment

Part of being successful in admissions is seeing the forest through the trees. In other words, discovering the larger overall trends and ties that keep your student enrollment numbers strong. Personas can play a huge role in your overall admissions process by driving student enrollment. Many higher education schools and businesses use personas to reach… Read More

Admissions Decisions: How to Boost Offer Acceptance Rates

Send admissions decision letter

You’ve collected all the records and documentation, held interviews, and hosted open houses, spent a significant amount of time evaluating applicants, and reached your conclusions. The admissions decisions are made. Now, there’s just one final phase in the admissions process before the work transitions to enrollment: sending acceptance notifications. But this step isn’t a small… Read More

6 Tips to Improve Your Private School’s Admissions Interviews

private school admissions interview

Interviews are a crucial part of the admissions process at your independent or private school. Granted, you can get a fairly clear understanding of a candidate’s academic capabilities and skills through their transcripts, test scores, and essays. However, what these application materials don’t provide is human connection. It’s hard to uncover a student’s personality or… Read More

Top Conferences for Independent School Professionals in 2020

January 6, 2020 | By Claire Hollowell
independent school conference

In order to help kick-start your year, I compiled a list of the top 26 can’t miss independent school conferences and gatherings in 2020. As a school leader, administrator, or educator, life gets and stays busy very quickly. However, in the midst of the crazy, it’s still important to find time to take a step… Read More

SchoolAdmin’s Top Content Pieces of 2019

December 30, 2019 | By Claire Hollowell

As the year comes to a close, we’ve gathered our top content pieces of 2019 to help keep you at the top of your game and keep important topics top of mind over the holidays. Snuggle up by the fire, grab a cup of coca, and enjoy this year’s most popular content. If you want… Read More

12 Admissions Interview Questions To Ask Prospective Students and Families

interview pannel with student asking private school interview questions

Interviews are arguably the most important step in the admissions process. Transcripts, test scores, essays, surveys, and other application materials provide a useful overview of a candidate’s academic capabilities. But interviews, and specifically the interview questions you ask at your private school, give you insight into a potential student’s personality, interests, values, and personal goals.… Read More

Independent School Admissions: What It Is and How It’s Changing

student at independent school

There’s no denying it: the way students and their parents evaluate and select schools is changing — fast. Meanwhile, many independent schools are setting increasingly more aggressive enrollment goals. But, they’re still leveraging the same outdated methods and inefficient admissions processes they’ve used for decades.  As an admissions professional, trying to keep up with candidates’… Read More

How Bishop O’Dowd Provides a Streamlined and Personalized Experience For Thousands

December 5, 2019 | By Brandi Eppolito
Bishop O'Dowd school campus

In this customer success story, we’ll share exactly how Bishop O’Dowd has maintained an effective admissions and enrollment process, even with thousands of applicants. Bishop O’Dowd Catholic College-Preparatory High School, located in Oakland Hills, CA, attracts students across a wide range of racial, ethnic, religious and socioeconomic backgrounds from 143 different middle schools in the… Read More

Net Promoter Score 101: What Your School Needs to Know about NPS

net promoter score breakdown

How many times have you filled out a survey that sounded something like this: “On a scale from 0 to 10, how likely are you to recommend _____ to a friend?” or  “On a scale from 0 to 10, how satisfied are you with this product?” You have probably answered this for a wide range… Read More

How to Convince Your Organization to Invest in Admissions and Enrollment Management Software

You’ve done your research, you’ve compared multiple solutions and carefully evaluated dozens of features, and now you’ve selected an admissions and enrollment management software that meets your institution’s unique needs. There’s just one final step before you can begin using your new solution and enjoy all its many benefits: you have to convince top leaders—like… Read More