Category: Tips & Strategies

Independent School Admissions: What It Is and How It’s Changing

student at independent school

There’s no denying it: the way students and their parents evaluate and select schools is changing — fast. Meanwhile, many independent schools are setting increasingly more aggressive enrollment goals. But, they’re still leveraging the same outdated methods and inefficient admissions processes they’ve used for decades.  As an admissions professional, trying to keep up with candidates’… Read More

Net Promoter Score 101: What Your School Needs to Know about NPS

net promoter score breakdown

How many times have you filled out a survey that sounded something like this: “On a scale from 0 to 10, how likely are you to recommend _____ to a friend?” or  “On a scale from 0 to 10, how satisfied are you with this product?” You have probably answered this for a wide range… Read More

10 Questions to Ask When Comparing Admissions and Enrollment Management Software

10 questions to ask when comparing admissions and enrollment management software considering

Choosing admissions and enrollment management software is a challenging decision. Not only is this technology a significant investment, but the solution you select can make or break your team’s productivity. It can also impact the ease of your application and enrollment process, the way candidates and their families perceive your institution, and your admissions process… Read More

Online Checklists: Keeping Families and Schools Organized and Happy

Make application and enrollment season easier for yourself and your team by streamlining your checklists and forms for your school’s online application. Spending some time planning and organizing your application and enrollment process at the beginning of the school year will pay off when you are in the thick of the admissions season.  One thing… Read More

CRMs for Independent K-12 Schools: What You Need to Know and All the Major Benefits

As you know, all the interactions you have with families add up while they’re weighing many school options. But does it ever seem like you’re understaffed and it’s curtailing your ability to get in more face time? Fortunately, there is an easier way to manage all your admissions responsibilities that frees up your schedule so… Read More

How To Grow Your K-12 Admissions Funnel

Grow Enrollment

Many schools spend hours searching for new approaches to reach their enrollment goals. This often ends with emphasizing lead generation over relationship building. But what if you could increase the number of registered students with the same amount of leads?  Implement best practices by focusing on the entire funnel and improve every step of your… Read More

Admissions and Enrollment Professionals: Take Your Seat at the Table

As an admissions and enrollment professional, you have a tremendous amount of responsibility on your shoulders. From building relationships with potential candidates and hosting campus visits to monitoring, analyzing, and reporting enrollment performance to top executives, your job is a cornerstone of the institution you serve. But while you do plenty of important work behind… Read More

The Admissions Professional’s Glossary

August 21, 2019 | By Cassandra Breeding
The Admissions Professional's Glossary

If you’re relatively new to the world of admissions, you may be a little confused by all the jargon. To help you make sense of it all, we’ve put together this handy glossary of helpful admissions and enrollment terms.

How to Have a Successful Campus Visit

Learn how to host a successful visit

The independent and private K-12 industry is constantly evolving, as are the trends for attracting and obtaining new students. However, one strategy remains consistent — hosting campus visits for prospective families. Hosting a campus visit can be a game-changer in the decision-making process because you are giving students a chance to envision themselves as a… Read More

It’s That Yield Time of Year…

prepare for enrollment season

It’s that yield time of year where across all media channels, schools will be promoting their “revisit” days, “acceptance parties”, “welcome nights”, etc.  It has come to the point where admission offices will do almost anything to get a heads-up on their yield. Which begs the question, “why not have a better idea throughout the… Read More