Salespeople. Ick. You’re in admissions because you are passionate about education, you love building relationships with families, you love watching all the kids you recruited over the years grow, develop and graduate. You’re not some slimy salesperson, pushing a product. But, wait! You ARE pushing a product: your school, its culture, its values, and mission. … Read More
It’s my favorite time of year. Spring is in full bloom, school grounds are in beautiful shape, graduation is close, and it seems that the sports world has a different drama every night. Whether it’s the nightly grind of Major League Baseball, the NBA or NHL playoffs, or the completion of the Premier League in … Read More
So, the previous post to this blog mentioned #decisionDay in reference to the day when schools let their prospects know the status of their application (The Good Thick Letter, or the Evil Thin Letter). It’s personal for me now, as my daughter has applied for independent schools for the upcoming school year here in Baltimore. The … Read More
We are so excited to announce our partnership with FACTS Management. Together we have built an integration enabling single-sign-on (SSO) and real-time transfer of demographic and transactional data between SchoolAdmin online enrollment and FACTS tuition management.
Do you recognize the image to the right? Your students sure do. This is a meme and you’ll find countless varieties of these are all over the internet. If you haven’t already, it may be time to jump on the bandwagon and try using memes in your marketing to admissions prospects, students and families. (Hint: … Read More
It’s a pretty common story across schools that the number of admissions “inquiries” tends to be decreasing. These days, candidates are getting the information they need online, without picking up the phone or filling out a traditional inquiry form. But, in admissions, we know how crucial it is to make a personal connection early. I … Read More
At SchoolAdmin, our mission is to help schools find just the right students. We do this by always learning about your needs and continually evolving our product to help you reach your goals. It was you, our customers, who told us about how you work, how SchoolAdmin works for you, and—most importantly—how there were some … Read More
Videos are increasingly becoming one of the most talked about pieces of “marketing” for independent school admissions. There are a lot of questions around when and how to use videos, but it’s really pretty simple.
We all know that it’s pretty easy to be selective in your admissions process if you have a long line of eager candidates begging to get in the door. If you are one of those lucky schools, you may even have the luxury of higher tuition, bigger budgets, larger staff and more resources at your … Read More
Over the past year, the team here at SchoolAdmin has been working diligently to build a new feature into our Admissions Module that we are all really excited about: Online Teacher Recommendations. We talked to admissions directors from across the country, both customers and non-customers, to understand the nuances of each teacher recommendation process, and … Read More