“Mass-Personalize” with Admissions Software and a Communication Plan

September 27, 2012By James CollinsUncategorized No Comments

What do I mean by mass-personalize? Well, for companies like Amazon.com it’s about delivering a personalized experience for millions of people…. by gathering thousands of data points about you, they learn about you and make product suggestions that are targeted to your interests. They don’t know you, but it feels like they do! That’s “MASS-personalization.” … Read More