Live Webinar

Retention Fireside Chat

2020 threw curveball after curveball your way. It left all of us scrambling to innovate, adapt, and—yes—pivot to meet our goals. From stabilizing finances to meeting student enrollment numbers, we’ve learned that what worked before doesn’t necessarily work in 2021. Families are joining and leaving schools for reasons they never have in the past. So, now we have to think of retention with renewed focus and creativity as well.

Mixing up your retention strategy is a project that will continue to pay off long after the pandemic is over, and it might just be your recipe for success when it comes to long-term sustainability.

  • Thursday, January 28
  • 1 PM CST

What You’ll Learn in this Webinar

  • Real-life retention strategies that keep families happy and students in seats.
  • Collaboration tips to get the whole school on board with retention plans.
  • How to identify key players for an elite retention committee you can start at your school

About the Host and Panelists

  • Kristen Kaschub

    Director of Admissions & Enrollment Management, The Darrow School

    Kristen Kaschub attended Northfield Mount Hermon School, a boarding school in Western Massachusetts and returned to the life of boarding school after a career in New York City. She attended the University of Pennsylvania, where she studied both psychology and English. Her graduate work was in Education Administration from the University of Massachusetts, Amherst. Kristen brings an extensive marketing background, as well as both domestic and international recruitment experience, with over 20 years in the field at three different boarding schools. She has traveled to over 55 countries and enjoys the experience of meeting and working with families.

  • Carrie Birchler

    Director of Outreach Marketing, Damien High School

    Carrie Birchler currently oversees outreach, marketing, and digital strategy for Damien High School in LaVerne, CA. She brings over two decades of organizational leadership in sales, marketing, and management of community development projects. Carrie has previously served as a founding member of a charter school organization. She earned her Bachelor of Arts degree in Political Science, with an emphasis in law and public policy, from the University of Arizona. She served as a U.S. Peace Corps Volunteer in rural Ecuador from 1993-1995 managing community development projects.

  • Kila McCann

    Dean of Admission & Financial Aid, The Bolles School

    Kila McCann recently joined The Bolles School in after many years leading the enrollment team at Fountain Valley School. She has held admission and recruiting roles at Darlington School, Fulford Academy School of English Boarding Preparatory, and St. Lawrence College. She earned a BA in business, marketing, and public relations at St. Lawrence College in Canada and a BS in human services and psychology at Shorter University in Georgia.

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