How to Increase the Number of Completed Applications

Learn how small changes in conversion can lead to big results. Increase your applications through SMART goals, targeted marketing, and streamlined processes.

Key take away:
• Identify your particular target audience to ensure your marketing messages help you connect with your prospective parents in meaningful and persuasive ways to increase your “conversion.”
• Learn how to leverage the power of your parents, students, and social media to reach prospective families.
• Organize a plan to ensure your website is clean, easy to navigate, and tells your school’s story.

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